The emergence of ecommerce @ Neeta Lulla

Apr 11, 2014

With the rising craze of various social media sites and the advancement of technology there has been a convergence of lifestyle shopping towards the internet. This has created a drive within corporate and business organizations bigwigs to cater to their needs via E-commerce.

Homemakers/housewife’s too are also an integral part of the E-commerce client base.

Today teenagers would be looking for a lot of fashion updates and tips and can be prospective buyers, while working professionals would be more interested in blogs and convenient shopping on the online store. Hence it has become imperative for fashion designers and luxury brands to have an online store, facebook page, twitter accounts, blogs on various fashion sites, fashion apps and a wide range of online activities.

Thus, E-marketing turns out to be a very vital aspect of the Neeta Lulla brand which helps it cater to an existing client base as well as increase its presence across international geographies. Inline activities, coupled with offline events play a crucial role in boosting the awareness of the brand as well as enhancing visibility across the globe.

The product line on the Neeta Lulla e commerce site includes something for everyone and comprises of tunics, sarees, churidar kurtas, bridals etc.

There is also a separate made to measure section for brides who want their ensembles customized. This process can be carried out within a month.

The Neeta Lulla brand promises great service quality and timely delivery through this online channel which is at par with any of its stand alone stores internationally.

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